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Taking a critical look at market and technology development around the enterprise space.

ellementK: (ĕll'ǝ-mǝnt-kā) noun - A fundamental, essential, or irreducible constituent of a composite entity. Middle English, from Old French, from Latin elementum. In this case, also related to the modern French mentir, to lie. (adapted from Dictionary.com)

About Eleanor Kruszewski: I'm known variously as Eleanor or Elle. My last name is like that coach from Duke - kru-shef-ski.

Based in Menlo Park, CA, I work for Yahoo! in their Developer Network. The easiest description of what I do is the MBA shin kicker, handling community, marketing, commercial programs and sundry backend stuff.

Disclaimer: I've done big corps, midcorps, and startups, so I overstate and oversimplify as much as anyone else. These opinions are my own, not my employer's.

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Changing usage patterns of the Internet

There may be hope for the internet yet, moralists may say. Or maybe it’s just that the marketers are taking over. Wired reporta that Sex Is Out, Consuming Is In with some new stats on Internet usage patterns:

“Twenty percent of all searching was sex-related back in 1997; now it’s about 5 percent,” said Amanda Spink, the University of Pittsburgh professor who co-authored Web Search: Public Searching of the Web with Penn State professor Bernard J. Jansen.

“It’s a little bit more in Europe, 8 to 10 percent, but in comparison to everything else, it’s a very small percent,” Spink said. “People are using (the web) more as an everyday tool rather than as just an entertainment medium.”

This entry was posted on Tuesday, November 2nd, 2004 at 8:41 pm and is filed under Datapoints.

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